Dar es Salaam, Tanzania – March, 2026 – Mixx by Yas today launched the Wakala App, a cutting-edge and first-of-its-kind platform designed to transform how agents manage their businesses while enhancing service efficiency for its more than 22 million customers nationwide.
The launch took place during the Partners Gala held at Mlimani City, bringing together the company’s key agents. The event served as both a celebration of the past year’s achievements and a platform to unveil the company’s strategic direction for the year ahead.
Speaking at the event, Mixx Chief Executive Officer, Angelica Pesha, expressed appreciation to the agents and underscored their critical role in the company’s success.
“You are the backbone of our customer reach across every corner of the country. Through your dedication, discipline, and quality of service, you have built a strong foundation for Mixx’s growth. This success is anchored in transparency, trust, and customer-centric service delivery. It is for this reason that Mixx has been certified by GSMA Mobile Money, affirming that our systems meet the highest international standards of security, transparency, and customer data protection,” she said.
Highlighting the new innovation, Pesha added:
“The Wakala App is a first-in-market solution that empowers agents to manage their businesses more efficiently, monitor performance with ease, and maintain full control over their daily operations. This aligns with our vision of building a highly scalable, efficient, and digitally enabled agent ecosystem.”
Alongside the launch of the Wakala App, Mixx also introduced ‘Bustisha Wakala’ a loan facility for super agents, enabling them to access working capital to grow their businesses and contribute to the broader national economy.
Through these initiatives, Mixx continues to strengthen its position as a leader in financial services innovation, with a strong focus on agent empowerment, service efficiency, and the delivery of modern, accessible solutions for Tanzanians.
“Our journey this year is one of growth, innovation, and shared success. We move forward with better tools, greater capacity, and a bigger vision for achievement,” Pesha concluded.
By investing in technology and agent empowerment, Mixx is further building a robust ecosystem that drives financial inclusion and supports Tanzania’s economic development.
